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  • nabshow 10:32 am on April 5, 2012 Permalink | Reply
    Tags: b&h, lavo, , palazzo, tweetups   

    Official NAB Show Tweetups! 

    We have been having a great time interacting on Twitter with everyone — from first-time attendees, to 20+ year veterans, to exhibitors, to speakers — it’s time we meet up in person!

    There will be a series of Tweetups throughout the 2012 NAB Show in Vegas, chock full of networking opportunities and, you guessed it, PRIZES!

    Keep an eye on @NABShow on Twitter and download the myNAB Show Mobile App for announcements of daily Pop-up Happy Hours at the Las Vegas Convention Center, and be sure to join us Tuesday night for early access and door prizes at this special afterhours event:

    Official NAB Show Afterhours Tweetup

    WHEN: Tuesday April 17 at 10 p.m.

    WHERE: LAVO in the Palazzo

    HOW: Access to the LAVO Lounge for attendees who show a super-secret code that is yet to be announced … keep watching @NABShow on Twitter!

    WHY: Networking, networking, networking! Drink tickets and other prizes for the first 100 attendees – plus, a chance to win a Kindle or a $100 B&H Gift Card!

    General admission for NAB Show attendees to LAVO starts at 11 p.m. – just show your badges, but those in the know will be there an hour early for the Tweetup pre-party – don’t miss it!

    Follow @NABShow on Twitter >>

    Download the 2012 myNAB Show Mobile App >>

    All Offical NAB Show Tweetups Sponsored by B&H

     

  • nabshow 10:31 am on April 5, 2012 Permalink | Reply
    Tags: , ,   

    Multiplatform Distribution: Chris Black, Vizrt 

    As the amount of consumer devices continues to grow, so does the need for greater systems equipped to deliver content successfully to those devices. Tyler Pyburn of The Pulse Network sits down with Chris Black of Vizrt to discuss how the Viz Media Engine is improving the multiplatform distribution game. As Black explains, content is great, but being able to manage that content is what really matters.  And In line with the Great Content Shift, the Viz Media Engine can help convert all content into the correct format for various screens including mobile phones, televisions and tablets.

    Black discusses how sports coverage is one area of broadcast in particular, that we see a great shift in technology, and with that comes another shift in viewer experience.  Black discusses ways to better connect to your audience and give them a different experience when they are viewing sports video content, such as how to analyze a feed, or use tools that can offer the audience a 3-D experience. And with all of these shifts in technology, as it pertains to both sports and other content, TV networks and cable channels are no longer the only options for media and content delivery. Black discusses how to, with this in mind, ensure your company brand stays strong when it gets distributed through multiplatforms and various screens. But in general, he says, content management systems are crucial when searching intelligently through the vast amounts of content out there and, Black continues by explaining, the Viz Media Studio System allows you to do just that.

    Content Management System:  Chris Black, Vizrt

    Shifting Strategies;   Chris Black, Vizrt

    Brand Level;   Chris Black, Vizrt

    Asset Management;   Chris Black, Vizrt

     

  • nabshow 10:29 am on April 5, 2012 Permalink | Reply
    Tags: Content Delivery Platform, Shifting expectations, Storytelling   

    Storytelling- Changing the Creative Process: Bonnie Barclay, Chyron 

    Tyler Pyburn of The Pulse Network sits down with Bonnie Barclay, VP and CMO of Chryron, to discuss the current shift in expectations that’s helping to change the creative process.  Barclay explains how content now needs to be efficiently created across many different platforms, and she describes how Chyron is democratizing the process of creation.  She says that in order to generate good ratings and revenue, Chyron is really giving creative people the ability to tell a story through their graphics.

    She continues by saying that storytelling is the cornerstone of good graphics, and with a shift in players as well, there are new places for content through many different channels.  With that said, engaging viewers has become more important than ever, and this can be done with graphics that enhance a story. These same shifts have also affected strategies in the industry that have changed traditional business models to the point now where more variable or low cost solutions are being introduced.  Barclay discusses Chyron’s software as a service model that trims costs and streamlines work flow.  She also describes how this business solution has made a difference for players of all sizes by giving them cost efficient tools with the greatest possible quality. Along the same lines, Barclay discusses a shift in the industry’s approach to distribution because everybody is more connected now than ever before, and we live in a shared and collaborative world where everyone can participate and take advantage of content.  Barclay then finishes by saying that adding Axis in the cloud has really helped people to manage this shift, so that both people and products can work together efficiently.

    Engaging Viewers: Bonnie Barclay, Chyron

    Software As a Service: Bonnie Barclay, Chyron 

    Work Flow Efficiency: Bonnie Barclay, Chyron

     

  • nabshow 10:28 am on April 5, 2012 Permalink | Reply
    Tags: , , Video Production   

    Integrated Suites: Bill Roberts, Adobe 

    The way content is produced today has changed dramatically, being at greater speeds and with more outlets that need to be serviced.  Tyler Pyburn of The Pulse Network sits down with Bill Roberts, Director of Video Product Management at Adobe to discuss the great content shift, and different ways to adapt to it.  Roberts starts by explaining that having an integrated suite of tools with a quick work flow is essential for producing content for multiple screens.  And this, he says, is a core strategy at adobe.

    Such strategies have also made the game of content creation easy for anyone to participate in.  Hence, we have seen a real shift in players.  Roberts says that now, any person can deliver a rich story to almost any consumer, and Adobe is there to help by creating both content and the environment by which content owners can better monetize their content.  Roberts says that Adobe has also shifted their business model to be subscription based, which is important for changing workflows, and for the industry to know how to map out expenditures.  This has to be done in order to meet the demand of the changing consumers, and the great content shift, where the expectation is to receive content anywhere, anytime.  And with a wide spectrum of available devices, there are new opportunities for advertisers to fragment, and to target people who are connected by common interests.  Roberts also discusses how with this shift in expectations that defines content lifecycles, metadata is the key to enabling the production lifecycle to function more smoothly.  He explains how Adobe Story plays to the importance of building an effective media metadata strategy, and how content owners can now monetize their archives in new and exciting ways.

    Content-Centric- Delivering Rich Stories: Bill Roberts. Adobe

    A File-Based Landscape and The Creative Cloud: Bill Roberts, Adobe

    Fragmented Advertising: Bill Roberts, Adobe

    Content Metadata: Bill Roberts, Adobe 

     

  • nabshow 3:10 pm on April 3, 2012 Permalink | Reply  

    Hear from the Creators of “The Vampire Diaries” and “CSI: Miami” 

    Here’s your chance to take an exclusive peak behind the curtain and learn directly from the creators themselves in-person how each and every visual image in some of today’s most popular programming gets crafted from an idea into an on-screen reality on Monday, April 16 in the Creative Master Series session “Two Minds, One Vision” featuring:

    David Geffner, ICG Magazine

    Ken Glassing, “CSI: Miami”, “Rehab”

    Sam Hill, “CSI: Miami”

    Dave Perkal, ASC, “The Vampire Diaries”, “Entourage”

    Julie Plec, “The Vampire Diaries”, “Kyle XY”

    GIVEAWAY ALERT!! Attendees who live-tweet from the session using hashtag #2Minds1Vision will be eligible to win signed “The Vampire Diaries” posters and Season Two DVDs.

    Register for SMART Pass, Conference Flex Pass or Post|Production World to attend this session. Register now >>

    Produced in partnership with International Cinematographers Guild

     

  • nabshow 10:57 am on March 26, 2012 Permalink | Reply
    Tags: , , , video delivery   

    Over the Top Content: Dave Stubenvoll, Wowza Media Systems 

    One distinct theme of the great content shift is that everyone is a broadcaster and a publisher in today’s industry.  David Stubenvoll of Wowza Media sits down with Butch Stearns of The Pulse Network to discuss this along with many other topics leading up to the 2012 NAB Show.

    David discusses the emergence of over the top content and how it is bringing television over the internet.  He then discusses how companies can take advantage of these video delivery opportunities that have emerged due to the great content shift.  Many of these opportunities have arisen due to the emergence of multi-screen and multiplatform distribution.  David discusses these trends and how they can bring revenue to your company.  David discusses that how in order to survive in today’s marketplace you must be on the leading edge, not the bleeding edge.  He discusses how Wowza Media Systems is staying on the leading edge and why this is crucial for their survival.  One important development is online video communication, and David discusses how this can effectively entertain or educate a large audience in today’s market.  He finally looks at the importance of balance and how companies must learn how to balance current and new technologies in order to grow as a company.

    Multi-Screen Video Delivery
    Multiplatform Distribution
    The Power of Online Video Communication
    Any Screen Delivery System

    Watch and share all the latest from the NAB Show community at the Pulse on NAB Show >>

     

  • nabshow 1:57 pm on March 23, 2012 Permalink | Reply
    Tags: Crowd-Sourcing, GigaOM,   

    GigaOM Crowd-Sourcing Brainstorm at the NAB Show 

    Join GigaOM’s Ryan Lawler and The Wall Street Journal’s Andy Jordan for a continental breakfast and brainstorming conversation on how the demand for anytime, anywhere content has changed your business at the 2012 NAB Show — just weeks away!  Link up with other like-minded attendees through this facilitated round table format to discuss the shifts in technologies, consumer expectations, changing strategies for success, and new players.  The morning will conclude with a poll of the burning questions of the week that can be addressed in the Q&A portion of Marina Gorbis’ presentation immediately following the breakfast.  Make sure to add your input to this first-ever crowd-sourcing initiative at NAB Show – and help everyone make sense of the Great Content Shift.

    GigaOM Crowd-Sourcing Brainstorm Session

    General Session – Open to all!

    Wednesday, April 18

    7:45-8:45

    Room S219

     

    Twitter Chat – Thursday, March 29 @ 2 p.m. ET

    In preparation for the breakfast, we will be hosting a special interactive chat on Twitter to get YOUR input on what you’d like to see discussed at the session in Vegas. Follow @NABShow and @GigaOM on Twitter, and join in the chat on Thursday, March 29 at 2 p.m. ET using hashtag #GigaOMBrainstorm. Participants in the chat will be eligible to win prizes! Don’t miss out on this unique opportunity to have your say in what you’ll learn.

    For full details on the 2012 NAB Show, visit NABShow.com.

    Special offer: Register by March 30 using code SM01 for a FREE Exhibits-only* pass!

    *Includes access to the GigaOM Crowd-Sourcing Session and all other open to all Sessions.

     

  • nabshow 1:51 pm on March 23, 2012 Permalink | Reply
    Tags: cloud transcoding, media delivery, multicast,   

    Cloud Transcoding Efficiency: Peter Maag, Haivision 

    The great content shift has given way to some very significant shifting technologies in the digital media industry.  Butch Stearns of The Pulse Network sits down with Peter Maag of Haivision to discuss some of these important changes in the industry.

    Peter first discusses the importance of cloud transcoding and some of the challenges and opportunities that have arisen with it.  Peter than talks about large scale broadcasting and broadcast distribution and how it has changed significantly in the last few years.  Along with this he touches upon the importance of multicast and how it has changed in recent years.  With all of these technological changes every company has become a media company.  Peter discusses this along with the importance of bridging enterprise to the internet.  When bridging your company and media with the internet it is important to be aware of the issues surrounding latency.  Peter discusses how important low latency is in the industry and what exactly companies should be striving for when focusing on latency.  Finally Peter looks at encoding and the role that it plays in the digital media industry.  Peter discusses both software and hardware encoding and the importance of each within the industry.

    Importance of Multicast
    Bridging Enterprise to the Internet
    Latency Issues
    Software vs Hardware Encoding

     

  • nabshow 1:50 pm on March 23, 2012 Permalink | Reply
    Tags: , , ,   

    Social Media In Radio: Commotion 

    Even with the development of so many new technologies, radio is still a crucial part of the media and broadcast landscape.  Tyler Pyburn of The Pulse Network talks with Jim Roberts and Ryan Burgoyne of Commotion as part of the 2012 NAB Show Spotlight Series.

    One of the newest developments in the industry that has affected the radio industry is social media.  Jim and Ryan discuss how social media has impacted traditional radio and what opportunities and challenges have emerged in the industry.  Shifting technologies has also greatly affected radio, especially mobile technology.  They also touch on how currently radio stations are using social media and how they are dealing with some of these emerging challenges and opportunities.  Jim and Ryan discuss how mobile technology has impacted radio and how these technologies have made interaction with listeners even more important.  One distinct reason that Commotion has come onto the scene lately is due to its recent purchase by Building Electronics.  Jim and Ryan discuss the shifts in the industry that caused BE to purchase Commotion, and some of the general industry changes they have seen in recent years.

    Mobile Devices Impact on Radio: Commotion

    How Radio is using Social Media: Commotion

    Radio Industry Shifts: Commotion

     

  • nabshow 3:15 pm on March 21, 2012 Permalink | Reply
    Tags: , mobile app, mynab show   

    Announcing the myNAB Show Mobile app! 

    The myNAB Show Mobile app, powered by FollowMe and created by Core-apps LLC, is a native application for iPad, smartphones (iPhone and Android), a hybrid web-based app for Blackberry, and there’s also a web-based version of the application for all other web browser-enabled phones.

    For Attendees, myNAB Show Mobile provides easy-to-use interactive capabilities to enhance their event experience:

    • The Dashboard keeps you organized with up-to-the-minute Exhibitor, Speaker, and Session information
    • About 2012 NAB Show keeps all event information in one place
    • Sync your myNAB Show Planner to organize your schedule with one click
    • Receive important real-time communications about the show with Alerts
    • Keep up with industry news on LinkedIn and Facebook groups
    • Follow and join in on show #NABShow chatter with Twitter
    • Rate the Sessions you attend and comment on them, too
    • Interactively locate Exhibitors you want to visit on the Floor Plan Map
    • Connect with your colleagues using the Friends feature
    • Share your event photos and experiences in the Photo Gallery
    • Watch Videos from the NAB Show

    myNAB Show Mobile provides Exhibitors with the opportunity for mobile sponsorships – a far-reaching, cost-effective way of advertising. The mobile app lives on throughout the year, providing users with an industry reference tool on a device they use daily right in the palm of their hands.

    Downloading the myNAB Show Mobile App is easy!

    For iPhone (plus, iPod Touch & iPad) and Android phones: visit your App Store or Google Play (formerly Android Market) on your phone and search for “myNAB”. Be sure to select “2012 NAB Show” by Core-Apps LLC.

    For All Other Phone Types (including BlackBerry and all other web browser-enabled phones):  While on your smartphone, point your mobile browser to http://m.nabshow.com OR Scan the QR code below. From there you will be directed to download the proper version of the app for your particular device, or on some phones, bookmark this page for future reference.

    Scan this code with your QR reader to download myNAB Show Mobile

     

     

     

     

     

     

     

    Join Us!

    Connect with us on social sites for special promotions and contests before, during and after the show:

    Follow @NABShow on Twitter

    Like NAB Show and join the Event on Facebook

    Join the NAB Show Group and let your colleagues know your are attending the Event on LinkedIn

    For full show details, visit NABShow.com.

     

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