New Workshops for Radio
The great content shift — the demand for music, news and information anytime, anywhere — has set in motion a kaleidoscope of infinite consumption options with unlimited potential for stations in the know. Broadcast professionals are leading the evolution by leveraging digital strategies and advanced technologies to build audiences, create new revenue streams and drive business forward. NAB Show® is the place to discover the elements necessary to design and incorporate savvy, effective strategies — successful alternative approaches that include today’s new players and innovative technologies to help deliver programming that exceeds your listeners’ expectations.
NAB LABS Presents
HD Radio™ 101 for Managers and Engineers
Making it Happen at Your Station
Monday, April 16
New in 2012, this special two-part program includes a series of case studies addressing the business and engineering details related to making the transition to HD Radio broadcasting. Non-technical issues will be covered along with actual facility design and implementation success stories from broadcasters who have met the challenge. The objective of the Workshop is to provide in-depth education on HD Radio from management and engineering perspectives. Even existing HD Radio operators will benefit from updated presentations covering the most recent developments for this important radio technology.
PART 1: FOR MANAGERS/OWNERS
- Why invest in HD Radio for your station
- Total cost to add HD Radio
- Future costs to operate
- Financing hardware
- The outlook for HD Radio
PART 2: FOR ENGINEERS
- Available hardware and software
- Updating existing station facilities
- Planning for implementation
- Budgeting
NAB LABS will provide a platform for innovation, a venue for forging partnerships and testing new technology, as well as an education component to create awareness about over-the-air radio and television technology initiatives.
ON-FLOOR EDUCATION
Is your station mastering digital technologies? Here you’ll learn how the best and brightest are integrating social media, the Web, video, streaming media and more. MORE
Digital Strategies Exchange for Radio
A Radio Manager’s Path to the Future
Tuesday, April 17 – Wednesday, April 18
Keep your services relevant to today’s audiences by attending this special Workshop within the Broadcast Management Conference. Learn from your radio peers and other industry experts on how new technologies and digital strategies can impact your stations. Gain substantial insight from early adopters on what (and what NOT) to do when exploring and implementing new services.
This full day-and-a-half program features a series of high-powered sessions offering practical, application-oriented advice from experienced users across the radio industry. Emphasis will be on cost/benefit analysis, early ROI and staff workload impact. Hear what others on the leading edge have learned, and share your own experiences or questions with fellow radio broadcasters in networking sessions throughout the Workshop.
TOPICS INCLUDE: 
- Streaming Audio Online
- Streaming Video on Radio Web sites
- Podcasting
- Mobile apps for Radio
- Social Media Applications for Radio
- Personalized Radio
- HD Radio Enhancements
- Adapting to New Receiver Environments (Fixed, Mobile and Handheld)
- Hybrid Radio Broadcasting (Combining On-air + Online Services)
Registration Packages
SMART Pass
Your BEST value! This Package gives you access to just about everything NAB Show® has to offer, including post-show online education. MORE
Conference Flex Pass
This Package gives you access to 200+ sessions across seven Conferences. MORE
